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George Lewis Jr., better known by his stage name Twin Shadow, is a force to be reckoned with in the music industry. This Dominican-American artist crafts a unique blend of new wave and synth-pop that has drawn comparisons to the likes of Prince and the late David Bowie. Twin Shadow's music videos, however, weave a visual narrative that further brings his sonic universe to life in intriguing ways.
Take the music video for "Five Seconds," for instance. The video, directed by Keith Musil, portrays a post-apocalyptic world where gangs rule the land, a setting that might remind viewers of the cult-classic film 'Mad Max.' Though Twin Shadow isn't a warrior in real life, he did suffer a real motorbike accident, something which might've influenced the depiction of his on-screen persona battling it out with the baddies. That's not the only music video of his that takes an unexpected turn. "Saturdays," featuring the band HAIM, references a nostalgic past with its home video-esque scenes, while still managing to layer it with a fresh twist, tying his music seamlessly with the visual narrative. It's these elements that have helped cement Twin Shadow’s status as a dynamic figure in the music industry.
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