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Seth Nyquist, better known as MorMor, is a force of his own. This Canadian singer, songwriter, and producer is softly challenging the boundaries of pop music, bringing luminous color to a somewhat monochrome landscape. He has a knack for carefully crafting layers of dreamy synth, intimate lyrics, and ethereal melodies - a recipe that translates beautifully to his music videos.
One of MorMor’s notable visuals is for his captivating tune, "Whatever Comes to Mind". One might associate the video's sunny disposition with the Bahamas rather than his hometown Toronto, but that's the charm of MorMor. He takes the mundane and sprinkles it with his distinct, vibrant persona. The video showcases a skate area with kids twirling around in circles, people swaying to the music amidst lush green spaces and a hauntingly beautiful sunset - a spectacle that evokes pure nostalgia and simple joy.
In the video for "Pass the Hours", he expands his artistic vision beyond sunny parks, capturing the somber beauty of Senegal. It's filled with powerful imagery set against the soft swooning of MorMor's music, creating a unique sense of serenity. Interestingly, Nyquist loves watermelons and slots them into his videos often. Nearly every frame of "Pass the Hours" features the juicy fruit subtly placed, becoming a playful, juicy game for fans. Amid all of this, Nyquist orchestrates a brilliant symphony of sound and visuals, marking his indelible footprint in this industry. Did you notice the watermelon?
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