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Faux Real is a duo comprised of brothers Virgile and Elliott Arndt, noted for their provocative and avant-garde approach towards music and visuals. They did not simply step into the music industry; their digital footprint is more akin to a multi-coloured explosion of creative force. With high-energy performances and a proclivity for the unexpected, Faux Real has carpet-bombed the artistic norms of the music scene.
Their music video for "Kindred Spirit," epitomizes their fine vein of eccentricity. The video, high on theatrics and visual allegories, is caught in a melting pot of unusually choreographed dances and surreal imagery. The brothers' aesthetic leitmotif of DIY, or "Do It Yourself," is prevalent in "Second Sweat," a video that teeters on the edge of the uncanny and ludicrous, with close up shots of fake sweat, dramatic close-ups and shadowing reminiscing the French New Wave Cinema. A lesser known fact is that Faux Real composed the music to this satirical dittie via a detuned, 30-year-old, kids' electronic keyboard that was rescued from a flea market. There's no doubt that Faux Real's videos have turned heads, and probably spun them right round, in the landscape of contemporary music videos. Their audaciousness is a breath of fresh, if somewhat kooky, air. So, here's to being 'faux real' or perhaps even 'surreally real.'
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