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D.A.N.

When it comes to the avant-garde realm of music videos, one artist who makes a truly indelible impact is D.A.N. The Tokyo-based indie electronica trio, consisting of Daigo Sakuragi, Satoshi Aoyagi, and Kazuma Ikeda, have been instrumental in roosting a distinct aesthetic in the genre. Their music videos, often featuring miniaturised sets combined with grand themes, have become instantly recognisable— a genuine D.A.N. signature.

Consider the music video for "Chance". D.A.N. takes their distinct cinematography to new heights, quite literally. The entire video unfolds from the dizzying perspective of a drone that sweeps and swoops over Tokyo’s urban landscape. The bird's-eye view angles, coupled with the haunting vocals, makes this melodic electronica track a sonic and visual treat. Similarly, their video for "SSWB" is an intriguing blend of nature and digitisation, featuring an animated figure navigating through a richly detailed jungle. All this, and we haven't even mentioned the time they filmed "Ghana" inside an actual snow globe! With their rich, innovative visuals, D.A.N has not only carved a niche for themselves but also elevated the craft of music video production.

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