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Cherub is an American electro-indie duo originally from Nashville, Tennessee, that formed in 2010. Comprised of members, Jordan Kelley and Jason Huber, Cherub's music is a refreshing blend of funk, R&B, electro-pop, and indietronica that polarizes typical genre barriers. What sets Cherub apart is what they bring to their music through their artistic videos. It's like they add an extra layer of paint to their musical canvas by incorporating visuals that are vibrant, lively, and somewhat peculiar.
Their video for "Doses and Mimosas," arguably one of their most iconic tracks, is an excellent example. What begins with everyday mundane life gradually escalates into an over-the-top party complete with neon lights, animal costumes, and confetti guns. The video manages to match the irreverent and bold spirit of the track in a way that is rarely seen. And have you noticed Jordan Kelley's favourite pink outfit recurring in most of their promo photos and music videos? Now that's something called 'signature style'. It’s clear from their body of work that Cherub isn't just producing music; they are creating an all-encompassing artistic experience. They might not fill stadiums, but they have managed to carve out a unique niche for themselves in the music industry, forever associated with their quirky aesthetics and infectious synth-driven melodies.
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