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Arab Strap

Arab Strap, a band formed by Aidan Moffat and Malcolm Middleton from Falkirk, Scotland, is an undeniable staple in the indie music community. Known for their contemplative lyrics and distinctive blend of post-rock and electronic music, Arab Strap has consistently brought something new to the turntable over the years, pushing boundaries and giving their listeners something different than the mainstream. Their particular style of storytelling through their songs resonates with many, often unearthing the uncomfortable or hidden realities that many shy away from in the music industry.

Their music videos stand out too, offering a visual feast that’s as unconventional as their sounds. Most notably, "The First Big Weekend" and "Speed Date" provide glimpses into their world. The video for "The First Big Weekend," captures the unvarnished reality of young adulthood in a style best described as home-movie realism. On the other hand, "Speed Date" took an interactive approach. The video was designed like a ‘choose your own adventure’ where viewers could click different elements to change the storyline. A little fun fact: the "Speed Date" video has 256 possible ways to view it in just four minutes! Quite an elaborate design, isn't it? Arab Strap's approach to music and video design has demonstrably expanded the idea of what music and video collaboration can look like. They remind us that art, in any form, should never be confined by the expected or the norm.

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