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Dom&NicDom&Nic

You may not know them by name, but you've certainly seen their work. The British directorial duo Dom&Nic, comprised of Dominic Hawley and Nic Goffey, has been instrumental in redefining the art of the music video. From the steer-sized cockroaches of The Chemical Brothers' “Hey Boy Hey Girl” to the vibrant animation of Supergrass' “Pumping On Your Stereo”, Dom&Nic’s work fuses the line between absurdity and brilliance in a way like no other.

These masterminds behind the lens have lent their particular brand of whimsical edge to music greats like David Bowie, Smashing Pumpkins, and Oasis. Their dynamic, innovative videos not only uplift the music but stand alone as pieces of visual artistry. Take the iconic Fatboy Slim's “Right Here, Right Now” for example, the whole evolutionary process starting from single-cell amoeba compressed into 3 minutes and 33 seconds video. However, their hose-down zombie exorcism for The Chemical Brothers’ “Midnight Madness” is one of my all-time favourites; a thrilling, chronological night-time adventure that’ll surely raise your heart rate. Their spectacular knack for realizing complex and offbeat narratives into an enthralling audio-visual experience sets them apart in the industry.

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